Starting out with humble roots and just two members of staff at their back street office, Bromley based Parent Supermarket have expanded beyond all recognition to become not only one of the leading providers of pushchairs, prams and car seats but a firm set to rival the likes of ‘Mothercare’ and ‘Toys R Us’ for their share in the market. To this end, journalist Tina Clough went to visit the team to find out where it all began.
With family at the heart of their ethos, the Kent based firm employ a loyal team of staff who all live in the local area, making sure that they spend less time commuting to and from work and more time doing the things that matter.
Damion Queva from Parent Supermarket who also specialise in baby toys and baby safety items, said, “We set up our business in Bromley partly down to the wealth of resources here and because there is a steady stream of highly educated people for us to employ. It would be great to see more firms set up shop in the area as we have done. For us, finding the right area to begin trading was certainly a contributing factor to our success.”
Set up by partners Chris Gasken and Damion Queva in December 2007, the duo purchased a 1000 square foot office space and worked their way up from there.
Mr Queva added, “Although we set the business up towards the back end of 2007, the website was not launched until April 2008. Our big break came within a couple of weeks when we started to get some orders through without any promotional material being released. It was then that we realised that our website was the reason behind this, as it is extremely detailed and offers honest advice on each of our products and their safety.”
Today Parent Supermarket are a national brand with extremely high hopes for the future. Overtaken by orders and deliveries on a daily basis it is not uncommon to see members of staff completely swamped by the sheer amount of boxes arriving or to be amazed by the large articulated lorry’s struggling to reverse down the small street where their office is based!
Mr Queva, from the firm who seek out products to make parenting even easier, added, “The future is extremely bright for Parent Supermarket and we hope to not only expand our current nursery range in the not to distant future but to forge new and fruitful business relationships with many high street retailers. We have extremely high aspirations of rivalling the industries big brands including Mothercare and Toys R us with our cutting edge and innovative products.”
Do you deliver overseas?
Yes, shipping to Europe will be charged according to the shipping zone. The following shipping zones and charges apply per parcel: Zone 1 £25 Zone 2 £30 Zone 3 £35 Zone 4 £40 Zone 5 £45
Zone 1 countries are: Belgium, France (Inc Monaco), Germany, Luxembourg, Netherlands.
Zone 2 countries are: Austria, Denmark, Switzerland.
Zone 3 countries are: Czech Republic, Italy, Slovakia, Spain.
Zone 4 countries are: Estonia, Finland, Hungary, Poland, Portugal, Slovenia, Sweden.
Zone 5 countries are: Bulgaria, Greece (inc Islands), Latvia, Lithuania, Romania.
If you are using this service and your order consists of more than 1 parcel, please call our customer services team on 0845 0517575 in advance to establish the cost as there may be discounts for multiple parcels. We will do our upmost to ensure that we obtain the best possible price for you from the carrier.
We do not currently ship to countries other than Europe.
If the country that you require is not listed, please contact our customer services team on 0845 0517575 in order that we can obtain a price for you.
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